A Track & Music Video Fueled by User Comments

I really liked the way they did this campaign.. Clams Casino and Vic Mensa come together and they created a new track & music video. But this process is broadcasted from Youtube live and fueled by comments from Youtube users in real time. Shorthly, user contributed to craft the song & music video. Even the decoration of the studio and other art pieces are produced according to the user comments!

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